
Kids Midi Backpack - Classic Violet
$99.00
We designed this backpack for parents who like to buy once and buy right.
Purposely sized to fit everything they need for the day — and still feel just right for smaller outings.
Made from robust, dirt-resistant fabric that’s waterproof inside and out, so it can handle muddy parks, rainy mornings, and accidental spills.
Padded straps sit comfortably on little shoulders. Sturdy top handles fit easily over your arm — perfect for the journey home.
And a classic, understated aesthetic that works just as well for daycare drop-off as it does for family outings and special occasions.
Inside, you’ll find a large internal pocket to contain wet clothes or mess, a smaller front pocket for the things they need to grab quickly, and a reimagined bottle holder that keeps drinks upright — and everything else dry.
No loud prints. No tangled straps. No fuss. Just one really good bag.
Built for childhood. Designed to last.
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The more kids you have, the more everything adds up. As a mum of three, I get it — and this offer is my way of giving a little something back. Perfect for siblings, cousins or a dear friend.
More than just a bag, Classic Violet is a lasting childhood companion. Timeless in design and elegantly simple, it's crafted from durable, wipe-clean fabric that repels dirt. Waterproof inside and out, it’s ready for rainy days and inevitable spills.
Thoughtfully designed straps ensure the perfect fit, while the spacious main compartment offers room for all their essentials. Two practical pockets – a front pocket for quick-grab items and a large inside back wall pocket – help keep everything organized.
Strong zippers stand up to daily use, and easy-to-grab carry handles give tired shoulders a break. Inside, hand-drawn illustrations bring a playful touch, alongside a name tag for safekeeping, whilst the elasticized band holds water bottles and cups securely in place.
Perfect for children of all ages, it's the only day bag they'll need.
Why Recycled rPET?
At Pippi & Friends, we believe in creating products that are as kind to the planet as they are practical for families. Our backpacks are made from recycled polyester (rPET), a sustainable material that repurposes post-consumer plastic bottles, reducing waste and lowering environmental impact. Durable, lightweight, and naturally water-resistant, rPET ensures a long-lasting backpack ready for every adventure.
More than just a bag, Classic Violet is a lasting childhood companion. Timeless in design and elegantly simple, it's crafted from durable, wipe-clean fabric that repels dirt. Waterproof inside and out, it’s ready for rainy days and inevitable spills.
Thoughtfully designed straps ensure the perfect fit, while the spacious main compartment offers room for all their essentials. Two practical pockets – a front pocket for quick-grab items and a large inside back wall pocket – help keep everything organized.
Strong zippers stand up to daily use, and easy-to-grab carry handles give tired shoulders a break. Inside, hand-drawn illustrations bring a playful touch, alongside a name tag for safekeeping, whilst the elasticized band holds water bottles and cups securely in place.
Perfect for children of all ages, it's the only day bag they'll need.
Why Recycled rPET?
At Pippi & Friends, we believe in creating products that are as kind to the planet as they are practical for families. Our backpacks are made from recycled polyester (rPET), a sustainable material that repurposes post-consumer plastic bottles, reducing waste and lowering environmental impact. Durable, lightweight, and naturally water-resistant, rPET ensures a long-lasting backpack ready for every adventure.
- Size: 32cm H x 23cm W x 13cm D
- Weight: 500g
- Shell & lining fabric: Heavy duty recycled polyester
- Size: 32cm H x 23cm W x 13cm D
- Weight: 500g
- Shell & lining fabric: Heavy duty recycled polyester
- Free Shipping AU wide
- Estimated delivery: 3 - 6 business days within Australia. 10+ days for international orders
- Free Shipping AU wide
- Estimated delivery: 3 - 6 business days within Australia. 10+ days for international orders
If you’re not absolutely thrilled with your Pippi & Friends purchase, no worries we’ve got you covered. You have 90 days from the moment it arrives at your doorstep to request an exchange or full refund.
If you’re not absolutely thrilled with your Pippi & Friends purchase, no worries we’ve got you covered. You have 90 days from the moment it arrives at your doorstep to request an exchange or full refund.
We were very mindful to choose fabric that repels dirt, because let's face it - kids are messy.
For tricky stains, we recommend that you spot treat with warm water and soap.
If machine wash is necessary, do so on a delicate wash with cold water. Don't forget to remove the name card inside first.
Line dry only.
We were very mindful to choose fabric that repels dirt, because let's face it - kids are messy.
For tricky stains, we recommend that you spot treat with warm water and soap.
If machine wash is necessary, do so on a delicate wash with cold water. Don't forget to remove the name card inside first.
Line dry only.
Kids Midi Backpack - Classic Violet
More than just a bag, Classic Violet is a lasting childhood companion. Timeless in design and elegantly simple, it's crafted from durable, wipe-clean fabric that repels dirt. Waterproof inside and out, it’s ready for rainy days and inevitable spills.
Thoughtfully designed straps ensure the perfect fit, while the spacious main compartment offers room for all their essentials. Two practical pockets – a front pocket for quick-grab items and a large inside back wall pocket – help keep everything organized.
Strong zippers stand up to daily use, and easy-to-grab carry handles give tired shoulders a break. Inside, hand-drawn illustrations bring a playful touch, alongside a name tag for safekeeping, whilst the elasticized band holds water bottles and cups securely in place.
Perfect for children of all ages, it's the only day bag they'll need.
Why Recycled rPET?
At Pippi & Friends, we believe in creating products that are as kind to the planet as they are practical for families. Our backpacks are made from recycled polyester (rPET), a sustainable material that repurposes post-consumer plastic bottles, reducing waste and lowering environmental impact. Durable, lightweight, and naturally water-resistant, rPET ensures a long-lasting backpack ready for every adventure.
More than just a bag, Classic Violet is a lasting childhood companion. Timeless in design and elegantly simple, it's crafted from durable, wipe-clean fabric that repels dirt. Waterproof inside and out, it’s ready for rainy days and inevitable spills.
Thoughtfully designed straps ensure the perfect fit, while the spacious main compartment offers room for all their essentials. Two practical pockets – a front pocket for quick-grab items and a large inside back wall pocket – help keep everything organized.
Strong zippers stand up to daily use, and easy-to-grab carry handles give tired shoulders a break. Inside, hand-drawn illustrations bring a playful touch, alongside a name tag for safekeeping, whilst the elasticized band holds water bottles and cups securely in place.
Perfect for children of all ages, it's the only day bag they'll need.
Why Recycled rPET?
At Pippi & Friends, we believe in creating products that are as kind to the planet as they are practical for families. Our backpacks are made from recycled polyester (rPET), a sustainable material that repurposes post-consumer plastic bottles, reducing waste and lowering environmental impact. Durable, lightweight, and naturally water-resistant, rPET ensures a long-lasting backpack ready for every adventure.
- Size: 32cm H x 23cm W x 13cm D
- Weight: 500g
- Shell & lining fabric: Heavy duty recycled polyester
- Size: 32cm H x 23cm W x 13cm D
- Weight: 500g
- Shell & lining fabric: Heavy duty recycled polyester
- Free Shipping AU wide
- Estimated delivery: 3 - 6 business days within Australia. 10+ days for international orders
- Free Shipping AU wide
- Estimated delivery: 3 - 6 business days within Australia. 10+ days for international orders
If you’re not absolutely thrilled with your Pippi & Friends purchase, no worries we’ve got you covered. You have 90 days from the moment it arrives at your doorstep to request an exchange or full refund.
If you’re not absolutely thrilled with your Pippi & Friends purchase, no worries we’ve got you covered. You have 90 days from the moment it arrives at your doorstep to request an exchange or full refund.
We were very mindful to choose fabric that repels dirt, because let's face it - kids are messy.
For tricky stains, we recommend that you spot treat with warm water and soap.
If machine wash is necessary, do so on a delicate wash with cold water. Don't forget to remove the name card inside first.
Line dry only.
We were very mindful to choose fabric that repels dirt, because let's face it - kids are messy.
For tricky stains, we recommend that you spot treat with warm water and soap.
If machine wash is necessary, do so on a delicate wash with cold water. Don't forget to remove the name card inside first.
Line dry only.
The Pippi & Friends difference
Where timeless aesthetics meets thoughtful design

Built To Fit More, Not Feel Bigger
Our iconic square shape maximizes storage, comfortably fitting a large bento sized lunch box, drink bottle (secured by a smart elasticized holder), a change of clothes, a hat, a jumper, a book (perfectly tucked into the inner back pocket), and snacks - easily accessible in the front pocket.
Frequently asked questions
We designed this backpack to be a trusted companion for children of all ages. It starts as the bag they wear to daycare, becomes the one they can pack on their own at preschool, and later serves as their go-to for after-school adventures through primary and into their teen years.
We designed this backpack to be a trusted companion for children of all ages. It starts as the bag they wear to daycare, becomes the one they can pack on their own at preschool, and later serves as their go-to for after-school adventures through primary and into their teen years.
While adding your child's name to the outside of their bag might seem like a cute idea for daycare, it becomes less safe once they're old enough to wear it in public. That’s why we’ve thoughtfully placed a contact card inside for easy identification when it matters.
While adding your child's name to the outside of their bag might seem like a cute idea for daycare, it becomes less safe once they're old enough to wear it in public. That’s why we’ve thoughtfully placed a contact card inside for easy identification when it matters.
We were very mindful to choose fabric that repels dirt, because let's face it - kids are messy.
For tricky stains, we recommend that you spot treat with warm water and soap.
If machine wash is necessary, do so on a delicate wash with cold water. Don't forget to remove the name card inside first.
Line dry only.
We were very mindful to choose fabric that repels dirt, because let's face it - kids are messy.
For tricky stains, we recommend that you spot treat with warm water and soap.
If machine wash is necessary, do so on a delicate wash with cold water. Don't forget to remove the name card inside first.
Line dry only.
Yes. We designed the bag with a signature square shape so it comfortably fits an A4 folder—something rounder styles can’t do.
Yes. We designed the bag with a signature square shape so it comfortably fits an A4 folder—something rounder styles can’t do.